It’s been nearly 8 months since I wrote a weekend segment for The Daily Bite 😔

Originally, I paused the writing so I could focus on building the team at Snack Prompt. I was on a mission to find a world-class CTO, the best product minds, brilliant devs—every role we’d need to build something special.

And we did it.

Today we have over 15 people on the team. Just a year ago, we had three devs building around the clock, trying to stay afloat.

But here's the plot twist no one told me: the more people you hire, the harder it gets to write. Not easier.

I spend more time onboarding than building. I spend more time writing docs than writing ideas. Every person I bring on—while amazing—adds new systems, new processes, new dependencies. And suddenly the thing I thought I was “freeing myself up to do” (like writing)... feels even harder to get to.

Here’s what I’ve realized:

As long as you’re a founder, there will never be time to do the things you want to do. Only things that are urgent.

So what’s the fix?

Do them anyway.

…even at the expense of something else.

Because if you only serve what’s urgent, you’ll always neglect what actually matters.

So I’ve made a small commitment: I write a little bit every day. No matter what. That way, by the time the weekend comes, the newsletter doesn’t feel like another last-minute sprint—it’s just ready.

You’d think that, being head-deep in AI, I’d automate the whole thing by now.

And technically... I can. I’m now able to.

We actually built a tool that makes AI think like you.

No joke. Believe it or not, wanting to write my weekend piece—Stupid Simple—and not finding the time, while also realizing AI could never write as I would, led me to build a tool that made AI a bit more human… a bit more me.

I always say, every AI workflow comes down to this:

Command + Context = Output

Most people only think about the command:

And yes, AI can do that. It’ll write something.

But will it sound like you? 

Will it capture your voice, your values, your weird way of making a point? Will it mention that time you broke your agency at 25 because you couldn’t articulate creative vision?

No.
Because the context isn’t there.

That’s the magic. That’s the missing piece. If AI only knew what you knew—it would write, think, and even solve problems the way you would.

That’s the obsession I’ve had over the last year…
And it led us to build what we believe is AI’s second brain. The ability to clone yourself into an AI.

A way to “upload” your knowledge into AI—so that when you say: “write me a newsletter…”

…it actually sounds like you wrote it. It talks about the things you would talk about. It feels less like talking to AI, and more like talking to a smarter version of yourself. It writes as you would.

And handles any tasks as you would…

We call it the ‘KMS: Knowledge Management System’

It’s live (not perfect, maybe you will find a bug or two, but it’s pretty good). You can use it.

KMS is a place to store everything about you—your business, your voice, your frameworks, your workflows—so AI can tap into it anytime. Like in The Matrix, when they plug in and instantly know kung fu. That’s what it feels like.

• You stop explaining yourself.

• You stop correcting ChatGPT.

• You stop starting from scratch.

Instead, you get to collaborate with a smarter version of yourself—someone who knows everything you know, and more.

collaborate with a smarter version

This tool has helped me:

• Draft better content in half the time

• Speed up my thinking (and research)

• Use AI like an actual human partner—not just a text generator

I believe the tool is about 90% done, and we’re improving it every day. But I already know there’s nothing else like it—and it’s going to change the way people use AI.

...and as busy as I am, I want to personally hop on Google Meet with a few of you and help you build your Knowledge Base.

So here’s the plan:

Click this link to join my private Slack. DM me there (search: Eder Teixeira once you’re inside), and let’s chat and set a time to build a knowldge base for you!

Let’s duplicate your brain.

Let’s finally make AI feel like you.

Talk soon,
Eder

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